Posts Tagged ‘optimize’

How to Use Google Webmaster Tools


Google Website Optimizer & Google Maps to Help With Your SEO

Google has an enormous range of handy tools for you to use as a way of helping with your SEO and Traffic generation. All of these tools will help you with your SEO.

Google Webmaster Tools - search Google for Webmaster Tools

Google Webmaster Tools can give you some very technical information and provides you with detailed reports about your web pages’ visibility on Google. You can see what Google thinks about your pages, you can find out the Top Search Terms being used by your visitors and you can check the amount of inbound links/outbound links etc. You can also submit your site map to Google via Webmaster Tools which will ensure that Google knows about all of your pages. To get Webmaster Tools to work you need to install a small code into your site.

There are also a few other technical bits which you may find interesting.

Google Website Optimizer - search Google for Website Optimizer

Website Optimizer is a tool that can help you improve the effectiveness of your website or web pages. By allowing you to Split Test different versions of your website content, you can determine what content best attracts users to lead them to convert on your site.

Example: You have a Name Squeeze Page where you are offering a Free Report in exchange for your visitors Name and Email Address. Using website optimizer you would test two slightly different versions of that Name Squeeze Page to see which one converts best.

First you need to increase your Traffic, then you need to split test to increase your conversion rate.

If you put all your efforts into SEO and none of your efforts into Split Testing some of your SEO efforts will be wasted.

Again you will need to get your website designer to insert a code into your web pages in order to get website optimizer to work. The key to all successful marketing and online marketing is testing and measuring. It is essential to get the most from your marketing campaigns, and without the numbers how are you going to know what’s working and what’s not.

Google Maps- search Google for Google Maps

By getting your website listed for free in the Local Business Results it can really help you to get traffic to your site.

The Google Map Listings often appear above the rest of the free listings on the left of the Google Page.

You can add all your business details to Google Maps via your Google Account including opening times, photos, videos etc. To activate your Google Maps listing you will need to provide a telephone number or postal address and wait for a verification call or postcard.

Want to know more about how you can get your website listed on the 1st page of Google check out my Free Report: SEO Secrets.

Leonardo Wood specialises in teaching website owners how to do their own SEO.

For Instant SEO Tips to Help You Get Your Website on the 1st Page of Google click: SEO Tips

What do you think? Please comment below to tell me.

How to Write a SEO Optimized Blog Post?


Writing a SEO Optimized blog post holds key to a blog writer’s success. An efficient blog writing service ensures that the website is pushed up the value chain in terms of online visibility and search engine ranking. Blog copywriters must understand the pivotal role they play in the online marketing strategy.

Here are some aspects of a successful blog writing exercise.

Pay attention to blog title 
Search Engine optimization (SEO) starts with the title of a blog post itself. Your main keyword should be included into the blog post title. This is necessary to have the maximum effect from SEO perspective.

‘Slug’ it out 
An experienced blog writer knows how to ‘slug’ it out! Slug is an effective and handy tool, already part of WordPress editor. By employing your main keyword in your slug, you brighten your SEO prospects.

Reader-friendly content 
Blog content writers should be careful that the copy of the blog post is written in a lucid style. The blog post must be reader-friendly. Blog writing is all about conducting proper research and presenting factually correct copy to meet the requirements and expectations of your target audience.

Start off with main keyword 
Blog content writers need to use their main keyword in the first sentence of the post itself. The first paragraph should contain your keyword in its last sentence. Ideally, use the keyword twice or thrice in the first paragraph, depending on its length.

Highlighting keywords 
Make use of the bold, underline, or italic feature to highlight your main keyword. Be careful that this is not overdone or there is a chance of the search engine bots marking it as a spam blog. Instead of ranking it well, they will bury it.

Keyword spread 
A blog copywriter should sprinkle keywords further throughout the blog post. It is important, that even the last paragraph contains your keyword. This is because the search engine bots often spider the first as well as the last bit of a blog post.

Do not overlook tags 
Tags are an often overlooked element of the SEO optimization process. Experienced blog writing services see to it that tags are used. It helps to use the main keyword as a tag first and then come up with some variations. Usually, you need around 5 to 10 tags.

Writers blogging online must take into the entire gamut of SEO, including hyperlinks and images to popularize their blog posts.

Rightcopywriter provides professional blog writing services with the help of a dedicated team of blog writers, who have an expertise in developing and conceptualizing specialized content for blogs, be it personal, corporate, sales, or any other genre. The extensive understanding of search engines and proven expertise in SEO helps in blog content writing to aim for specific keywords and key phrases 

Article Source: http://EzineArticles.com/?expert=Samir_Asher

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